It is the gathering of digital professionals, business owners. it is dedicated to providing like-minded individuals ideas and opportunities to leverage digital marketing initiatives and solutions on how to position their businesses socially. The training includes case study presentations, breakout sessions, panel discussion and technical workshops focused on key strategies, technology and solutions for developing and reaching targeted sales goals. Participants will walk away from the training with tools and insights to map out their organization’s digital marketing efforts. Participants will learn how to build a strong digital platform that makes their brand compete globally and empower them with fast, organized workflows using top-of-the-line tools such as Search Engine Optimization, graphics design, content creation e.t.c
Topics For Panel Discussion
Social Media Management/Strategy: A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media platforms. It guides your actions and lets you know whether you're succeeding or failing. Every post, reply, like, and comment should serve a purpose
Content Marketing and Digital Copy Writing: Content marketing will be used creating and sharing valuable free content to attract and convert prospects into customers — and customers into repeat buyers. Copywriting gets a reader to take a specific action. Content marketing is blogs, podcasts, and email autoresponders. Copywriting is sales pages, ads, and direct mail.
Mobile Marketing: Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS and MMS, social media, and apps. Mobile is disrupting the way people engage with brands.
Leadership: Partnering with the CEO, CIO and other executives to drive both disruptive and incremental change.
Breakout Sessions -
There are 4 breakout sessions planned for the training with discussion topics related to Social Media Management, Contents Creation, e.t.c and many more tailored to businesses and how they can leverage trending digital techs and solutions to positions their businesses for competitive global advantage. Question sessions will occur throughout, with case studies shared by participants. Panellists will be on hand to answer questions and help with your implementations and strategy efforts
Who Should Attend
Business Owners, Students, Corpers, Entrepreneurs, Digital professionals, Marketers, Support Staff, Administration, Corporate Head Office and much more interested personnel.
Opportunity for networking with industry experts to share Digital Marketing experience, insights, latest trends and solutions for today's business.
Have a one-one meeting with Digital media experts on conversions to move your business digital marketing efforts and strategies to the next level
Access to industry related case studies from leaders and experts